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HEADLINES
STUDIO SALON NAMED ONE OF NATION'S FASTEST GROWING
SALONS BY SALON TODAY MAGAZINE
LINCOLNSHIRE, IL
(January 2005) – Danville's Headlines Studio Salon,
owned by Larry Wary, recently was named one of the
200 fastest-growing salons by Salon Today magazine, a top
business publication for the professional beauty industry.
The magazine's
eighth annual Salon Today 200 issue profiled the selected
salons in January 2005. The 200 salons were selected from
applications submitted by Salon Today readers, who
represent the 25,000 top-producing salons in the country.
The magazine honored the applicants who posted the highest
increases in gross sales between 2002 and 2003, and who
were on track to increase sales significantly in 2004.
"The
2005 Salon Today 200 owners are creative, marketing-savvy
business owners who posted impressive statistics in a
competitive market," said Laurel Smoke, editor of
Salon Today. "These salons—big and small—used
creative promotions, tight budgeting and finely honed
business skills to stay on top and improve their
salons."
For a salon to be
named to the Salon. Today 200, it had to meet the
following criteria: 1) The salon is a provider of
professional salon services including one, or more, of the
following: hair care, nail care, skin care, body care or
spa treatments; 2) It generated gross annual sales
revenues of at least $100,000; 3) The salon's revenues
were greater in 2003 than 2002, and projected to be even
higher in 2004; 4) The owner charted his or her business
financial growth for the past three years and shared
information about the service and product categories that
fueled the salon's growth; and 5) The applicant submitted
financial documentation, such as a tax return or certified
letter from an accountant, to verify revenues.
Growth-oriented
salons of every type and size participated and were
showcased in the issue. To help the magazine's readers
benchmark their own businesses against the honorees, the
Salon Today 200 coverage was broken down into four revenue
categories: 44 salons were profiled in the $100,000 to
$500,000 category; 71 were profiled in the $500,000 to $1
million category; 54 were profiled in the $1 million to $2
million category; and 31 in the $2 million-plus category.
Each salon competed for a spot in the 200 against other
businesses in the same revenue category.
Salon
Today and its sister publications, Modern Salon and
Process, are published in Lincolnshire, IL, by Vance
Publishing Corporation.
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